In recent years, a noticeable trend has emerged among high-net-worth individuals and family offices: a growing movement away from traditional public markets and towards private assets such as private equity, venture capital, and direct investments. This shift reflects both changing market dynamics and evolving investor priorities.
With the public markets offering fewer new listings and greater short-term volatility, many long-term investors are increasingly drawn to the potential for stronger returns, diversification, and influence that private markets can offer. But what’s behind this trend – and what does it mean for your own investment strategy?
Why Are Investors Looking Beyond the Stock Market?
Public markets have long been the cornerstone of investment portfolios, offering liquidity, transparency, and broad access. Yet for many wealthier investors, public equities no longer hold the same appeal they once did.
Several factors are driving the shift:
Fewer public listings:
Many fast-growing companies are choosing to stay private for longer. This means that by the time they do go public, much of the early-stage growth – and its associated returns – has already been captured.
Market volatility:
Geopolitical tension, interest rate uncertainty and inflation pressures have contributed to more volatile public market performance, making long-term planning more difficult.
Access to innovation:
Some of the most exciting developments in technology and sustainability – from artificial intelligence to clean energy – are happening in the private space. Investors who want early access to these trends increasingly need to look beyond the public stock exchange.
Opportunities in AI, Clean Energy, and Beyond
Artificial intelligence (AI) is a prime example of a sector where private investment is flourishing. From start-ups developing next-generation language models to businesses using AI to transform healthcare, logistics and finance, the real momentum is happening well before these companies reach the IPO stage.
Similarly, the renewable energy sector is seeing substantial private capital inflows, driven by global decarbonisation targets, government incentives, and technological innovation. Private infrastructure projects, battery storage developments and clean energy platforms are all examples of investments where private capital is leading the way.
By allocating capital to these kinds of ventures, investors can align their portfolios with long-term structural trends – and potentially gain exposure to returns not available in public markets.
What Are the Benefits of Private Market Investing?
For those with sufficient wealth, knowledge and access, private investments can provide a number of advantages:
Potential for higher returns:
Private equity, in particular, has historically outperformed public markets over longer time horizons, though it does carry higher risk.
Diversification:
Adding private assets to a traditional portfolio can reduce correlation and offer greater resilience in market downturns.
Control and influence:
Direct investments allow for a level of engagement not possible through public equities – something that can be especially appealing for family offices or entrepreneurial investors.
Access to early-stage innovation:
Investing in earlier funding rounds can offer access to disruptive ideas long before they become mainstream.
Important Considerations and Risks
Private market investments are not suitable for everyone. They tend to involve longer lock-in periods, less liquidity, and more complexity than traditional investments. Due diligence is critical, and the ability to assess risk – often with incomplete information – is essential.
It’s also important to recognise that not all private opportunities deliver outsized returns. Many ventures fail, and capital can be at risk for years before any outcome is known.
This is where experienced, objective advice plays a vital role. At Fogwill & Jones, we work with clients to assess whether private market exposure fits within their overall investment strategy, risk appetite and long-term goals.
What This Means for Your Financial Plan
The rise of private markets is not a passing trend – it’s a structural shift that is likely to reshape how many investors build and manage wealth. But the right approach depends on your individual circumstances.
For some, incorporating private equity or venture capital may enhance diversification and open up new opportunities. For others, focusing on traditional asset classes within a robust, tax-efficient framework may remain the most effective path forward.
The key is to ensure that every investment – public or private – is aligned with a clear strategy, and that it serves your broader life and financial objectives.
Final Thought
As the investment landscape evolves, so too must the strategies we use to preserve and grow wealth. Whether you’re considering your first private market allocation or simply want to understand your options, we’re here to help you navigate the possibilities with clarity, caution and confidence.
Let’s explore what’s right for you – now and in the years ahead.